TalentAssessment-Development Catalog

Our ​​Contractor badges issued to us from multiple global organizations attest to the Value we add and the Trust we earn.

We're Cognitive Scientistswith advanced academic credentials and 3 decades of practical human resource management experience.


Contact Jeffrey Lyons, Principal

Performance Advantage Technologies, Inc.
Plano, Texas
Telephone:  (972) 517-3389

We provide talent assessment-development consulting, technology, and research for top organizations globally


To achieve and sustain success you need high-achievable Standards and objective Measures. We provide both in this science-based catalog of assessment-development technology.

Based on 25 years of applied research by cognitive scientists, this website offers discoveries from analyzing the root causes of success from people rated in the top 20% of their job.

If you know what standards-measures you need call us at (972) 517-3389. Our job is your success 

We don't Guess...We Measure


​​​​​MEASUREMENT - we are cognitive scientists and measurement specialists with an extensive inventory of analytic tools, assessments, models, and surveys to assess, diagnose, and report human capital and potential.

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There is no obligation and we love to talk shop

You can only mange the talent you can measure, so we use 5 levels of assessment to help you better explain, predict, and improve it.

Assessment-Development Catalog - over 150 products to improve Hiring, Training, Coaching, and Performance-Talent Management.

The ideal standard is a high-achievable standard, so we studied thousands of high performers over 25 years to learn when, how, and why they excel.

All materials posted on this site are subject to copyrights owned by Performance Advantage Technologies Inc.  Any reproduction, re-transmission, or republication of any document found on this site is expressly prohibited. All other rights reserved. Names-designs-logos of Performance Advantage appearing on this site may not be used in any advertising or publicity suggesting we sponsor/affiliate with any product/service without  written consent.

STANDARDS - setting, communicating, enabling, and engaging people to pursue 'high-achievable' targets is one of the most vital contributions our technology makes so we invest a lot of our time and effort in it. 

​​COACHING- we have a large, growing, and continuously improving inventory of 'best practice' tools-methods-models to conduct assessment-based leadership/performance coaching.

ANALYTICS - our talent measurement-analysis portfolio stems from our education/know-how in Cognitive Science and practical experience using scientific methods to explain-predict-improve human talent/performance. 

​​​​​​PRACTICAL - all of our tools were developed in response to a client need and then continuously adapted into new versions as clients' needs evolved or priorities changed. 

SELF-RELIANCE is what we strive to provide client users by developing measurement solutions and teaching people to use them on their own.

GUARANTEED - catalog resources come with a 100% user satisfaction assurance so there's no risk to you. 

Since 1991 we designed, tested, and refined over 150 new tools.   


Talent Measurement Specialists Since 1991

​TALENT - we have a broad array of methods-tools-processes to assess/develop peoples' talent and transform their potential into performance. Our expertise and passion is enabling talent.

PERFORMANCE - a significant percent of the resources in our toolkit were developed and refined over many years to improve quality and productivity, plus enable self-management, and align people with compatible tasks/roles.

DEVELOPMENT - assessment-development are two sides of the same talent management coin because measuring abilities focuses attention-time-energy on the best learning solutions and often causes learning.

Value is created where Work-People-Environment interact in harmony, so we scientifically analyze underlying causes of this successful interaction